The Lincolnshire and Nottinghamshire Medical Air Services recently revealed that they are witnessing a whopping 40% increase in demand for their services. On the other hand, the COVID-19 pandemic has seen a sharp fall in the finances.
As the nations around the world have eased lockdowns, more and more people are out on the streets. This has increased the chances of injuries related to accidents and crime. The medical air services are seeing a proportionate increase in demand due to these factors.
In regions where the lockdowns have not been eased, the rise in domestic violence and anxiety-related ailments are on a sharp rise. However, the medical flight companies are in a bind.
Health Risk Faced by Medical Air Services Crews
The crews of medical air services are highly exposed to the risk of contracting deadly Coronavirus. When you look at the world scenario, there have been several reports of frontline workers being infected. This puts added pressure on the remaining staff. Added to this problem is the inability to act fast due to the stringent disinfection process being put in place for the safety of the crew as well as the patients.
Air Ambulance Organizations Dependent on Charities are Struggling to Raise Money
It is a known fact that people around the world are losing jobs and consequently their income. In a situation like this, raising money for causes like that of medical air services is an uphill task. For countries like the United Kingdom where air ambulance organizations depend heavily on charity, this is a big blow. Besides, it is tough for individuals to initiate fund-raising activities. All these factors have rendered the industry a heavy blow. Countries like the United States where air ambulance companies are already reeling under losses, shutting down seems like a real threat.
The lockdowns around the world are easing, down and people are slowly gaining the confidence back to venture out and involve in matters that are pressing for a society to function normally. One of such activities is medical flight charity. Countries like the United Kingdom depend heavily on public contributions to keep the air ambulance services running. Here are a few developments that stand evidence to the fact that they are inching towards normalcy.
A Kid from Reading Raising Money for Medical Flight Services
Alfie, an 8-year-old boy, has made news for his efforts to raise money for Children’s Air Ambulance. This enterprising child organized a sponsored run and has been selling bird feeders to raise money. It is believed that he has already raised a few hundred pounds through his relentless efforts. Alfie is a part of #TheCrew, a children’s club, involved in raising money for the worthy cause.
Medics in Ireland take up Cycling Challenge to Raise Money
A team of 11, comprising of an engineer, six doctors, and 4 paramedics is all set to take up a cycling challenge that will cover 110 miles. The effort has come in the face of COVID-19 pandemic, which stalled several fund-raising efforts. The endurance challenge is set to take place between the 2nd and 3rd of October. The expectation is that it will raise the much-needed funds to keep the medical flight services going. They are doing this for the Northern Ireland Air Ambulance.
Midlands Air Ambulance Charity goes Virtual
This charity has revealed that their pre-hospital services have shot up by 35% due to the COVID-19 pandemic. The organization has, therefore, decided to give the community that it serves an insight into what typically goes on. It will, of course, be a fund-raising initiative too. The organization has taken the virtual route to ensure the safety of the community amid the pandemic.
The adoption of private equity is not just a predicament for the air ambulance industry but the entire healthcare system in the United States. Several financial institutions in the country have shown a keen interest in healthcare in recent times. There is no doubt that it makes the whole sector highly competitive with ready access to funds. However, what bothers most people is the profit motive of private equities. The healthcare and air ambulance industries being more human-centric, it does not seem right to most people that they are viewed as a source of profit. They opine that healthcare must be a pure welfare activity.
What’s the Air Ambulance Industry Got to Lose?
Many people believe that the high prices charged by air ambulance companies are directly a result of heavy private equity investment in them. Investors simply do not want to make any losses, even though the United States is flooded with several air medical transport companies, so much so that the consumer base is starting to look too small. This is causing more idle time for many companies. As a result, their costs are piling up and are being ultimately transferred to the customer.
Will the COVID-19 Pandemic Transform the Industry?
The COVID-19 pandemic has drastically cut down the demand for air ambulance services. The reason behind this is simple. The industry relies heavily on helicopters, which are not built to handle highly infectious diseases like COVID-19. The pandemic has given no adaption time to the air ambulance service providers. The lack of isolation between the crew and the infected patients, in addition to the sanitization needs, has made air medical transport not the best option, at least locally. However, they are still being utilized for international evacuations, although not large in numbers.
Experts opine that, if the prevailing low-demand situation persists, there are going to be several service providers who will be forced to shut down, creating a balance between the number of players in the market and the size of the market.